Innovation Requires Both Ideas And Action


Innovation Requires Both Ideas And Action

Ideas have been getting a bad rap lately.

Some say the lack of innovation within organizations isn’t because of a lack of ideas, rather a lack of action. There are too many ideas and not enough implementors.

But, ideas need champions to implement them. Just the same way seeds need farmers.

A popular recommendation is: Stop generating ideas and start taking action. Stop the brainstorming and get to work. To return to my farm comparison, that would be like declaring:

Since crop production (innovation) is down
we need more farmers (execution)
and fewer seeds (ideas).

But that doesn’t work. We’d end up with a bunch of hungry farmers standing in cropless fields.

Fact is, we need both…


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